Sales Manager - Power Generation (#25-462)
Location: Edmonton, Alberta, Canada (relocation available)
Position Summary:
Our client is seeking a strategic, detail-oriented, and experienced Sales Manager to lead our Canadian sales efforts across turbine systems, rotating equipment, and cross-platform energy solutions. The Sales Manager will be responsible for driving revenue growth, developing long-term customer relationships, and ensuring excellence in solution delivery—excellence, expertise, and extraordinary service. This role combines strategic leadership with hands-on business development, requiring deep knowledge of industrial energy systems, OEM equipment, and aftermarket services. The Sales Manager will lead a high-performance sales team, establish scalable sales processes, and collaborate across engineering, operations, and service teams to deliver solutions that reduce cost, increase reliability, and minimize carbon footprint for customers.
Key Responsibilities:
Sales Strategy & Business Development
Develop and execute strategic sales plans aligned with company growth objectives.
Identify, qualify, and secure new business opportunities across oil & gas, power generation, manufacturing, and industrial markets.
Expand legacy customer relationships while penetrating new accounts through consultative selling.
Prepare accurate sales forecasts, pipeline reports, and growth projections.
Customer Relationship Management
Serve as a trusted advisor to clients, ensuring high satisfaction and long-term loyalty.
Conduct regular site visits, technical reviews, and contract negotiations.
Collaborate with engineering and service teams to deliver tailored solutions that meet client performance and budget expectations.
Team Leadership & Development
Lead, coach, and mentor the sales team to exceed revenue and KPI targets.
Foster a culture of accountability, collaboration, and continuous improvement.
Oversee training and development initiatives to enhance technical sales expertise.
Cross-Functional Collaboration
Work closely with engineering, project management, and procurement to align proposals with technical and commercial requirements.
Coordinate with operations and service teams to ensure seamless project execution and aftermarket support.
Provide market intelligence to product development and leadership for strategic decision-making.
Reporting & Compliance
Maintain CRM accuracy, including pipeline tracking, opportunity management, and customer records.
Ensure compliance with company policies, ethical sales practices, and all applicable regulatory standards.
Internal Customers & Collaboration
Executive Leadership – Align sales strategy with overall company growth objectives.
Engineering & Technical Teams – Collaborate on solution design, technical proposals, and compliance with client specifications.
Project Management – Ensure smooth handover of sold projects for on-time and on-budget execution.
Operations & Service Teams – Support aftermarket services, customer satisfaction, and long-term reliability of equipment.
Finance & Controller – Work with finance on pricing models, revenue forecasting, credit approvals, and profitability analysis.
HR / People Operations – Partner on talent development, training needs for the sales team, and alignment with company culture.
Marketing & Business Development – Coordinate lead generation campaigns, brand presence, and market positioning.
Procurement & Supply Chain – Align on vendor partnerships, cost optimization, and timely delivery of customer solutions.
External Customers & Stakeholders
Clients & End Users – Develop and maintain strong, trust-based relationships with customers in oil & gas, power generation, industrial manufacturing, and energy infrastructure sectors.
EPCs (Engineering, Procurement & Construction Firms) – Partner on large-scale bids, specifications, and project execution.
OEMs & Technology Partners – Collaborate on equipment sourcing, co-marketing, and technical integrations.
Vendors & Channel Partners – Manage RFQs, supply agreements, and joint go-to-market opportunities.
Regulatory & Industry Bodies – Stay engaged with compliance requirements, certifications, and industry standards.
Trade Associations & Conferences – Represent company at energy industry events, expanding brand presence and networking opportunities.
Skills Required – Technical
Strong knowledge of turbines, reciprocating engines, rotating equipment, and balance-of-plant systems.
Experience in industrial energy markets (oil & gas, petrochemicals, mining, utilities, power generation).
Proficiency with CRM systems (Salesforce, HubSpot, or equivalent).
Understanding of technical proposals, RFQs, bid evaluations, and EPC contracts.
Ability to interpret engineering drawings, specifications, and commercial terms.
Skills Required - Non-Technical
Exceptional leadership and team-building abilities.
Strong communication, negotiation, and presentation skills.
Strategic thinker with analytical problem-solving skills.
High emotional intelligence and customer-centric mindset.
Ability to manage multiple priorities in a fast-paced environment.
Education, Certification, Experience
Bachelor’s degree in Business, Engineering, or a related field required; MBA preferred.
7+ years of proven sales experience in energy, turbines, rotating equipment, or industrial manufacturing.
3+ years in a leadership or sales management role.
Track record of achieving/exceeding multimillion-dollar revenue targets.
Key Performance Indicators (KPIs)
Revenue Growth: Achievement of quarterly and annual sales targets.
Pipeline Health: Value, accuracy, and progression of sales opportunities in CRM.
Customer Retention & Expansion: Measured by repeat business, renewal rates, and new contract wins.
Team Performance: Sales team quota attainment and development milestones.
Proposal Quality & Win Rate: Conversion of bids/RFQs into closed deals.
Client Satisfaction: NPS (Net Promoter Score) or equivalent feedback metric.
Market Penetration: New accounts opened, diversification across industries.